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Oscarmania – (2009) Interplanetary Mix
by nt on Feb.02, 2010, under Hollywood
Now I think I know how baseball fanatics feel, when they draw swords over steroid-inflated statistics, or exactly which of the umpty-ump scandals besmirching The Great American Pastime™ over the course of a century was the one that made it Lose Its Innocence™. When the field is ever-evolving, greatness becomes a moving target, and comparisons to history a trap. But oh, aren’t the arguments fun?
The Academy of Motion Picture Arts and Sciences threw one humdinger of a curveball when they announced that they would nominate ten films for the honor of Best Picture of 2009, instead of the field of five which has been traditional for over 65 years. This was not an arbitrary act; it was a calculated experiment to see if they could increase viewership for the Oscar telecast by strengthening the odds for nominees that Joe Popcorn Combo has actually seen. This was a bold counterstroke after last year’s snubbing of mainstream masterpieces The Dark Knight and WALL*E in favor of The Reader – a movie so prestigious hardly anyone had seen it at all.
What the Academy remembered is that for the non-industry viewer, suspense over the outcome is not on the shortlist of reasons to watch. The non-industry viewer has probably only seen two or three of the movies in contention, if that, and have only the exposure to, or interest in, the awards season horserace that they get from Entertainment Weekly. They don’t get lost in the weeds of the For Your Consideration ads. When a Best Picture front-runner is a popular, big-grossing movie – particularly if it is still in wide release – ratings consistently go up. I think this is because, for the average viewer, Oscar is coming into their living room to affirm their intelligence and taste, which they enjoy.
Now AMPAS cannot have known that James Cameron was already preparing to handle their visibility problem – his Avatar is already one of the biggest hits of all time, and is becoming the same sort of irresistible cultural black hole as his previous film, Titanic. That makes it a Day One frontrunner for the big prize, the inspiration for many potential blue-skin jokes on the night of the broadcast, and a guaranteed ratings draw.
So has the experience proved useless? I do not think it has. With every film critic, professional and otherwise, making a ritual out of a top 10 list, for Oscar to do the same hardly feels alien at all. And looking at the 10 they chose reveals not 10 movies whose greatness everyone necessarily agrees on, but 10 movies that represent a diverse spectrum of the many things the movie industry does well. We have science-fiction, inspiring drama, wicked social satire, contemporary stories and period stories, groundbreaking visual spectacle, rueful comedy, an inspired pulp war epic, and only the second animated feature in history to be in contention (more on that in a bit). There are still safe choices in there, but also some admirably daring ones. If we keep this up, we might even see a documentary in there someday.
Of course, the Academy is a consensus of voters, so maybe five movies just weren’t a big enough sample to produce good consensus results. Maybe this actually provides a little inoculation against some of the goofier inclusions and exclusions. Certainly you will find boosters disappointed that Invictus couldn’t even make a ten movie shortlist, or that Where the Wild Things Are was forgotten entirely. But aren’t the arguments fun?
Probably the most troubling argument has to do with the new normal of prestige in a Best Picture nomination. With twice as many handed out, are they now worth only half as much honor? And can’t we think of years when there just haven’t been ten truly outstanding films? With the graveyard of Oscar history already haunted by mediocre nominees, haven’t we just laid the groundwork for many, many more? These are all possibilities, and not likely to be solved by half-measures like a field of eight nominees. As the brilliant-but-mortal George Carlin once observed about the 10 Commandments: “10 sounds official. 10 sounds important.”
I don’t think you’re going to see this experiment go away after this year.
(continue reading…)